Focus on the “R” in “CRM”
Client relationship management programmes must keep the emphasis on “relationships.” Over the past few years, there has been a sharp increase in the implementation of customer relationship management (CRM) programmes across all sizes of law firms. Firms that were already successfully running CRM programmes are updating to the latest technology and those who are new […]
Legendary Service for Your Clients
How can you become an indispensable source of value to your clients? Here’s a simple and implementable blueprint for success… As far as I’m aware, it’s no crime to offer such extraordinary legal service that clients become addicted to it. While it may be beneficial for some other industries, adding nicotine to the fee accounts […]
Lateral Partner (Business Development) Integration
What do the law firm and the newly recruited lateral need to do in order to be successful?
Building Individual Brands
Law firm branding isn’t about catchy slogans or trying to make the firm’s name bigger than its lawyers—it’s about leveraging what truly matters. Clients hire people, not institutions. The firms that succeed build their brand around areas of dominance and the reputations of standout individuals, turning personal credibility into lasting competitive strength.