Edge International

Articles by Susan Slifer

How to Jumpstart Your Business Development Success in Three Easy Steps: Phase Two

How to Jumpstart Your Business Development Success in Three Easy Steps: Phase Two

Phase Two is focused on you. It’s about understanding your unique strengths and skills, and then communicating and promoting them effectively and consistently to your desired audience. You want your brand to be authentically you, based on your strengths and advantages, distinguishable from others, valuable to your market, and sustainable over time.

How to Jumpstart your Business Development in Three Easy Steps: Phase One

How to Jumpstart your Business Development in Three Easy Steps: Phase One

No matter where you are age and stagewise, you can learn (or reengage) strategies and tips and become better at business development.  Whether you’re motivated and committed to a deep dive and doubling down on your efforts – the start of a New Year and an uncertain economy can have that affect – or you just want to re-energize this part of your practice – there are countless options you could take that will make a marked difference.  In this article, we will start with three.