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We are a global consultancy specializing in the legal and other professional services’ sectors and are driven to ensure implementation and positive results for our clients.
We are pleased to welcome Vikki Bentwood, an accomplished consultant specialising in marketing and business development for law firms, helping to expand their client bases and enhance their reputations. Having held senior marketing and business development positions in British and international law firms, Vikki has a track record in successfully growing departments, implementing new marketing […]
Continue ReadingPhase Two is focused on you. It’s about understanding your unique strengths and skills, and then communicating and promoting them effectively and consistently to your desired audience. You want your brand to be authentically you, based on your strengths and advantages, distinguishable from others, valuable to your market, and sustainable over time.
Continue ReadingIt is now a number of decades (don’t ask how many!) since I first attended a law firm partner retreat as a newly minted partner. Since that time, I have facilitated, led or spoken at many professional service firm retreats and conferences all over the world. They seem to divide into seven basic areas of focus, although of course there may be more areas to consider or variations on the same theme.
Continue ReadingI have previously written several articles in the Edge Communiqué[1] regarding the resolution of partner conflict. In writing this article I want to start a discussion about a different aspect of partner conflict than I have previously written about, and that is the extent to which entrenched conflict between partners can impede a reconfiguration of […]
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Edge International provides consulting and advisory services worldwide to clients ranging from large global law firms to small boutiques, accounting firms, corporate legal departments and many other professional service firms.
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