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Phase Two is focused on you. It’s about understanding your unique strengths and skills, and then communicating and promoting them effectively and consistently to your desired audience. You want your brand to be authentically you, based on your strengths and advantages, distinguishable from others, valuable to your market, and sustainable over time.
Continue ReadingIt is now a number of decades (don’t ask how many!) since I first attended a law firm partner retreat as a newly minted partner. Since that time, I have facilitated, led or spoken at many professional service firm retreats and conferences all over the world. They seem to divide into seven basic areas of focus, although of course there may be more areas to consider or variations on the same theme.
Continue ReadingI have previously written several articles in the Edge Communiqué[1] regarding the resolution of partner conflict. In writing this article I want to start a discussion about a different aspect of partner conflict than I have previously written about, and that is the extent to which entrenched conflict between partners can impede a reconfiguration of […]
Continue ReadingNo matter where you are age and stagewise, you can learn (or reengage) strategies and tips and become better at business development. Whether you’re motivated and committed to a deep dive and doubling down on your efforts – the start of a New Year and an uncertain economy can have that affect – or you just want to re-energize this part of your practice – there are countless options you could take that will make a marked difference. In this article, we will start with three.
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Edge International provides consulting and advisory services worldwide to clients ranging from large global law firms to small boutiques, accounting firms, corporate legal departments and many other professional service firms.
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